Bilingual E-Commerce & Digital Marketing Associate

About the role

Po Wing Hong Food Market Inc., a family-owned retailer founded in 1980 specializing in Chinese health products, premium delicacies and groceries, is seeking a bilingual E-Commerce and Digital Marketing Associate. The role supports and grows the company's e-commerce and digital marketing operations, with long-term development potential toward a broader marketing leadership position.

Key responsibilities

• E-commerce operations: manage daily Shopify operations (product listings, pricing, site maintenance), maintain product descriptions, attributes, images and SEO metadata, troubleshoot customer inquiries and technical issues, assist with order fulfillment and keep the website functional
• Digital marketing strategy: develop e-commerce strategies to raise traffic and conversion, run email campaigns (e.g. Klaviyo), SEO initiatives and customer retention programs, grow social media on Instagram, Facebook, YouTube and Xiaohongshu, create digital assets (e.g. Canva) and optimize Google Ads campaigns
• Collaboration and reporting: coordinate with sales and operations teams on promotions, liaise with brand partners, track KPIs such as traffic and conversions, and build dashboards and reports in Google Sheets and Excel

Required profile

• Fluent English and Chinese (written and spoken); Cantonese preferred
• Detail-oriented, organized and able to solve problems
• Positive attitude, strong work ethic and ability to collaborate across teams
• Adaptable to a fast-paced retail and e-commerce environment and open to cross-functional collaboration

Required skills

• Strong Microsoft Office, especially Excel
• Experience with Shopify and digital marketing tools preferred

What we offer

• Salary from $60,000 annually, full-time 40-hour week
• Health insurance, paid time off and 401k
• Hybrid work schedule may be considered