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Senior Manager, Performance & Organic Growth

scribdinc · San Francisco

New
Senior 136,500 - 211,000 USD/year 🇬🇧 English
Paid search Paid social SEO LLM-driven search Media Mix Modeling

Job description

About the role

Scribd, Inc. is seeking a senior performance marketing leader to own paid and organic discovery across its family of products, including Everand, Fable, and Scribd. Reporting to the Director of Growth, you will shape strategy, allocate budgets, and drive profitable acquisition for multiple brands.

Key responsibilities

  • Define and execute strategy for paid search, paid social, affiliate, SEO, and LLM‑driven search, aligning with product and brand teams.
  • Allocate budget across channels to maximize growth and ROI.
  • Lead and develop a team of channel experts, fostering a learning‑focused culture.
  • Own attribution and reporting, using data insights to reallocate spend and improve performance.
  • Partner with brand marketers on integrated campaigns that blend storytelling with performance tactics.
  • Test emerging channels and identify new market opportunities.

Required profile

  • 6+ years managing performance marketing channels and sizable paid budgets in a B2C environment.
  • 2+ years of direct people‑management experience.
  • Strong grasp of digital marketing best practices, unit economics (LTV/CAC), and attribution.
  • Experience with media mix modeling and marketing technology tools is a plus.

Required skills

  • Paid search
  • Paid social
  • Affiliate marketing
  • SEO and LLM‑driven search visibility
  • Media Mix Modeling (MMM)
  • AI tools for testing, reporting, and creative production
  • Ad management and attribution platforms

What we offer

  • Competitive base salary ranging from $136,500 to $211,000 per year.
  • Equity ownership and a comprehensive benefits package.
  • Flexible work model with occasional in‑person collaboration.
  • Health, dental, vision, mental‑health support, and generous paid time off.
  • Retirement matching, learning & development programs, and home‑office stipends.

Questions fréquentes

Le salaire proposé pour ce poste est de 137-211k USD par an. Le détail figure dans l'annonce.
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Source : ats:ashby

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Published 5 days ago

Expires 1 month from now

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scribdinc

San Francisco