Senior Field Marketing Manager

About the role

KLA's Semiconductor Products and Customers (Semi PC) business unit and its Film and Scatterometry Technology (FaST) division design, build and sell inspection, metrology and analytics systems to chip manufacturers. The Senior Field Marketing Manager drives customer penetration, product adoption and market share growth across strategic accounts, regions and technology segments, acting as the main link between customers and the division. The role works with Product Marketing, Sales, Applications Engineering, Service and Business Unit teams.

Key responsibilities

• Develop and run customer penetration and adoption strategies for assigned accounts or regions, and act as the primary marketing owner for them
• Build account strategies aligned with customer technology roadmaps and drive growth in market share, revenue and product utilization
• Engage technical, operational and business stakeholders, leading technical reviews, executive reviews, roadmap discussions and strategic planning sessions
• Drive adoption of new products and technologies, coordinating pilots, demonstrations and proof-of-concept activities
• Gather and share customer feedback, market trends and competitive intelligence, and advise Product Marketing and Engineering on roadmap priorities
• Lead cross-functional teams and coordinate activities between Sales, Applications Engineering, Product Marketing, Service, Manufacturing and Engineering
• Support revenue forecasting and opportunity planning, track adoption milestones and close high-priority commercial and technical opportunities
• Represent the division at customer events and industry conferences

Required profile

• BS/MS/PhD in Electrical Engineering, Materials Science, Physics, Mechanical Engineering or a related technical field
• 8-15 years of semiconductor industry experience
• Experience in Field Marketing, Applications Engineering, Product Marketing, Process Engineering, Technical Sales or similar customer-facing roles
• Proven ability to influence customer decisions and lead complex cross-functional initiatives

Preferred qualifications

• Experience with metrology, inspection, process control or yield management solutions
• Knowledge of Logic/Foundry, DRAM, NAND, Advanced Packaging or specialty semiconductor manufacturing
• Experience managing strategic customer engagements and product adoption programs

What we offer

• Base pay range of $163,000 to $239,067 annually
• Possible performance incentive programs and benefits such as medical, dental, vision, life insurance, 401(k) with company matching, ESPP, tuition reimbursement, EAP, paid time off and family care leave