Sales Representative – Juneau County Area

About the role

We are seeking a driven, new‑business‑focused Sales Representative to expand our presence across out‑state Wisconsin. Your primary focus will be identifying, prospecting, and winning new accounts in Vernon, Juneau, and Crawford Counties, selling our full portfolio of wine and spirits to on‑ and off‑premise customers.

Key responsibilities

• Conduct calls on accounts, develop efficient routing, analyze opportunities, deliver sales presentations, maintain inventory levels, educate staff, and manage receivables while servicing accounts in challenging situations.
• Achieve sales and merchandising objectives through strategic planning, inventory monitoring, brand visibility, payment collection, support for new account openings, and participation in supplier collaborations and sales blitzes.
• Ensure safe, responsible handling of alcoholic beverages and perform other duties as assigned by management.

Required profile

• Bachelor’s degree or equivalent experience with at least 2 years of sales experience.
• Strong PC proficiency with Microsoft Office and presentation software, analytical and reporting abilities, and excellent verbal and written communication skills.
• Ability to multitask, work independently or within a team, meet deadlines, and thrive in a fast‑paced, high‑volume environment.
• Must be at least 21 years old, hold a valid driver’s license, and have reliable transportation with proof of auto insurance.

Required skills

• Microsoft Office
• Presentation software

What we offer

• Base salary of $50,000 with potential annual bonus of $10,000, incentives of $10,000, and a $3,000 car allowance.
• Comprehensive benefits including medical, dental, vision, 401(k) matching, paid time off, flexible spending accounts, life and AD&D insurance, and an employee assistance program.