Revenue Marketing Manager

About the role

Note, this is an onsite role, at least 3 days per week (ideally 5), at our Center City Philadelphia office. Curotec is a rapidly scaling software professional services business looking for its first marketing hire to own and drive the revenue generation engine.

Key responsibilities

• Build Our Demand Generation Engine: design and execute a scientific, data‑driven approach to pipeline generation; launch and optimise campaigns across email, social, search, and paid media; own website performance, content strategy, and conversion optimisation; manage SEO/PPC vendor relationships for aligned execution and ROI.
• Drive Revenue Through Data: take ownership of MQL generation and quality; build attribution models to understand what drives pipeline; report weekly/monthly on CAC, conversion rates, and channel ROI; partner with sales to ensure seamless handoffs and feedback loops.
• Scale What Works: test methodically, learn quickly, and scale ruthlessly; build repeatable playbooks based on proven results; identify and double‑down on high‑performing channels (e.g., LinkedIn); create content strategies that prioritise distribution and results.

Required profile

• 5‑7 years of B2B SaaS/tech marketing experience with proven contribution to significant growth.
• Hands‑on HubSpot configuration and management expertise.
• Strong writing skills with a track record of creating compelling content.
• Deep experience with UTM tracking, Google Tag Manager, attribution, SEO, keyword research, and analytics platforms such as Ahrefs.
• Multi‑channel paid media experience (LinkedIn Ads, Google Ads) and a record of hitting demand‑generation targets.

Required skills

• HubSpot
• Google Tag Manager (GTM)
• UTM tracking
• SEO tools (e.g., Ahrefs)
• Paid media platforms (LinkedIn Ads, Google Ads)