National Key Account Manager

About the role

Cornbread Hemp is seeking a senior sales professional to expand its national presence across retail channels for its THC seltzer, organic adaptogen beverages, and functional mushroom gummies. The role combines full‑cycle selling, strategic account acquisition, and cross‑functional collaboration.

Key responsibilities

• Identify and prioritize target natural, grocery, mass‑market and convenience chain accounts, developing tailored strategies for each banner.
• Manage end‑to‑end sales cycles: prospecting, buyer meetings, presentations, negotiations and first purchase orders.
• Grow distribution through KeHE, UNFI and DSD networks, coordinating with brokers and internal sales teams.
• Maintain accurate sales pipelines, forecasts and KPI reporting, using SPINS and VIP data to drive account growth.

Required profile

• 7+ years selling beverages into large chain accounts with existing buyer relationships.
• Proven success landing and expanding key accounts across natural, grocery and convenience channels.
• Comfort navigating regulated categories, state‑level THC rules and emerging functional‑beverage markets.
• Highly self‑motivated hunter mentality with ability to travel up to 50% of the time.

Required skills

• CRM and pipeline management (maintaining clean data and reliable forecasts).
• Distributor program knowledge (KeHE, UNFI, DSD networks).
• Analytical use of SPINS and VIP data for inventory and out‑of‑stock monitoring.