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Media Marketing Associate – Paid Social

Ralph Lauren · New York

New
Mid 🇬🇧 English
Meta Ads Manager TikTok Ads Google Analytics

Job description

About the role

The Media Marketing Associate – Paid Social will support the planning, execution, and optimization of paid social campaigns across key platforms. This position works within the North America Media & Digital Marketing team and collaborates with internal stakeholders, media agencies, and platform vendors to drive brand awareness and performance.

Key responsibilities

  • Support the launch and execution of paid social campaigns on Meta, TikTok, Pinterest, Snapchat, and emerging platforms.
  • Own the creative briefing process, manage asset trafficking, and implement ongoing optimizations aligned with brand objectives.
  • Partner with Creative, Brand Marketing, PR, Organic Social, and Performance Marketing teams to ensure cohesive messaging.
  • Work closely with media agencies and platform partners to track deliverables, troubleshoot issues, and ensure timely execution.
  • Monitor campaign performance using platform analytics and third‑party tools, extract actionable insights, and provide optimization recommendations.
  • Assist with budget tracking, invoice reconciliation, and maintain accurate spend reporting.
  • Maintain reporting dashboards and produce weekly/seasonal performance summaries.
  • Stay informed on platform updates, consumer trends, and competitive activity to drive continuous improvement.

Required profile

  • 2–4 years of experience in paid social media or digital marketing, preferably in retail or e‑commerce.
  • Hands‑on experience with Meta Ads Manager, TikTok Ads, and Google Analytics.
  • Strong analytical skills with the ability to interpret data and generate insights.
  • Collaborative mindset and a desire to grow within a dynamic digital marketing environment.

Required skills

  • Meta Ads Manager
  • TikTok Ads
  • Pinterest Ads (optional)
  • Snapchat Ads (optional)
  • Google Analytics
  • Platform analytics tools

What we offer

  • Competitive salary range of $62,000 – $90,000 annually.
  • Opportunity to work with a globally recognized luxury brand.
  • Collaborative and inclusive work environment.

Questions fréquentes

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Published 4 days ago

Expires 1 month from now

18 views · 0 applications

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Ralph Lauren

New York