Marketing Manager
HarperCollins Publishers
Job description
About the role
HarperCollins Publishers is looking for a collaborative Marketing Manager to join its Direct‑to‑Consumer team in a full‑time remote capacity. The role focuses on planning and executing multi‑channel digital campaigns for products such as Study Gateway, MasterLectures, and FaithGateway Online Bible Studies.
Key responsibilities
- Execute daily marketing campaigns, product launches, seasonal promotions and subscriber retention initiatives.
- Author, edit and proofread customer communications across email, landing pages, web copy and promotional collateral.
- Conduct QA audits on messaging, creative assets, offer links and conversion pathways before launch.
- Collaborate with creative, performance marketing, lifecycle, social media and publishing teams to align campaign assets.
- Track performance metrics, subscriber engagement and revenue results, producing analytical reports.
Required profile
- Bachelor’s degree in Marketing, Communications, Journalism, English or a related field.
- Minimum 3 years of hands‑on experience in digital marketing, eCommerce, content marketing or communications.
- Experience with consumer‑focused digital products is preferred.
Required skills
- Strong understanding of digital marketing ecosystems and lifecycle email strategies.
- Proficiency with Google Analytics.
- Experience using project tools such as Airtable, Canva and Adobe Creative Suite.
- Competent with Microsoft Office applications.
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Published 7 hours ago
Expires 1 month from now
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