Marketing Director – Brand
travelzoo · New York
Job description
About the role
Travelzoo is looking for a Marketing Director (Brand) to lead brand strategy and storytelling from our New York office. Reporting to the U.S. General Manager, you will shape how the world perceives Travelzoo and drive brand awareness across travel and hospitality channels.
Key responsibilities
- Collaborate globally to elevate the Travelzoo brand and define its vision.
- Lead content, partnership, sponsorship, and influencer programs that boost brand awareness.
- Own the brand marketing budget, performance metrics, and overall outcomes.
- Represent the brand at trade and consumer events.
- Build strong relationships with sales and marketing teams to ensure alignment.
Required profile
- Degree‑educated with 8+ years of brand marketing experience, preferably in lifestyle or travel brands.
- Proven track record of building brands in the U.S. market.
- Experienced leader who has managed direct reports and fosters collaboration.
- Comfortable shaping brand strategy and executing cross‑channel initiatives.
- Deep knowledge of the digital advertising landscape and trends.
- Expertise in brand analytics, measurement, reporting, and tracking.
- Strong work ethic, sound judgment, and excellent verbal and written communication skills.
Required skills
What we offer
- Global team collaboration with opportunities to work abroad.
- Travelzoo Experience: travel deals, extra vacation days, and a travel budget.
- Complimentary gym access on‑site.
- Employee awards and recognition.
- Flat hierarchy encouraging entrepreneurial thinking.
- Competitive compensation and benefits package.
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Published 3 weeks ago
Expires 1 month from now
12 views · 0 interested
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travelzoo
New York
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