Head of Client Marketing
savvy · New York
Job description
About the role
Client Marketing at Savvy is a core reason advisors choose us and stay. The Head of Client Marketing will own the quality, scalability, and strategic direction of the embedded marketing services team, ensuring a bespoke experience while supporting rapid growth. The role leverages AI and automation to expand delivery capacity and drive AUM growth for advisors.
Key responsibilities
- Lead and develop the Client Marketing team, including managers, associates, and growth‑marketing specialists focused on paid media.
- Own campaign quality and playbook development across branding, lead generation, webinars, events, content, and advisor onboarding.
- Build and scale growth‑marketing infrastructure, manage budgets, and create repeatable paid‑media growth channels.
- Maintain senior cross‑functional relationships with Advisor Success, Growth, Product, and Compliance.
- Identify and implement AI‑driven automation to extend team capacity without compromising advisor experience.
Required profile
- 7+ years in marketing with leadership of client‑facing or services‑oriented teams.
- Strong creative instincts and ability to evaluate campaign feasibility.
- Proficiency in building AI‑native marketing workflows and experimenting with new tools.
- Experience managing paid‑marketing programs, budgets, and spend allocation.
- Comfort presenting marketing value in sales conversations with prospective advisors.
Required skills
- AI‑native marketing workflow development
- Paid social platform expertise (Meta, Google, LinkedIn)
- Paid media program management and budget allocation
What we offer
- Competitive salary and equity package
- Unlimited PTO plus paid company holidays
- Comprehensive medical, dental, vision, 401(k), commuter, and HSA/FSA plans
- NYC office in Manhattan with lunch and snacks
- Access to virtual mental‑health care, health concierge, and extensive employee assistance programs
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Published 1 week ago
Expires 1 month from now
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savvy
New York
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