Marketing Associate

About the role

The Marketing Associate will work closely with Greystar’s marketing, onsite, and regional leadership teams to develop and execute tactical marketing strategies for a portfolio of residential assets. This role ensures consistent brand messaging and drives community engagement across multiple channels.

Key responsibilities

• Serve as the primary marketing liaison for onsite and operations teams for assigned sites.
• Develop and implement tactical marketing campaigns and asset‑specific strategies that support brand goals.
• Assist onsite teams with social media, email marketing, website advertising, content creation, and overall customer experience.
• Analyze performance data, prepare reports, and present insights to internal and external stakeholders.
• Communicate via webinars, live presentations, social media tools, website content, and training manuals.
• Recommend design agencies, manage creative scopes, issue RFPs, and oversee branding initiatives.
• Maintain and organize digital marketing assets and ensure proper storage.
• Coordinate with advertising and marketing partners, review contracts, and negotiate service levels.

Required profile

• Strong collaboration skills with internal and external teams.
• Ability to translate data insights into actionable marketing plans.
• Excellent written and verbal communication for presentations and webinars.
• Detail‑oriented with strong project‑management capabilities.

Required skills