Territory Sales Representative – Automotive Hard Parts

About the role

The Territory Sales Representative – Hard Parts will drive sales growth and nurture customer relationships across an assigned geographic area. You will promote and sell automotive hard parts, provide product expertise, and ensure consistent service for our customers.

Key responsibilities

• Manage and service a portfolio of assigned customers within the territory.
• Achieve or exceed individual sales targets and performance metrics.
• Build strong relationships through regular visits, calls, and follow‑up.
• Promote hard parts products, offering product knowledge and basic technical guidance.
• Identify new business opportunities via prospecting, cold calling, and lead follow‑up.
• Coordinate pricing, inventory, and order fulfillment with internal teams.
• Track activity and performance using CRM and internal systems.
• Participate in product training, sales meetings, and company events.
• Represent the company professionally at customer locations.

Required profile

• High school diploma or equivalent; associate’s or bachelor’s degree preferred.
• 2–4 years of sales experience, preferably in the automotive aftermarket.
• Proven ability to meet sales goals and manage a territory.
• Working knowledge of automotive hard parts products.
• Strong communication, customer service, and relationship‑building skills.
• Ability to work independently while collaborating with internal teams.
• Valid driver’s license and willingness to travel regularly.

Required skills

• CRM systems
• Microsoft Office Suite