Senior Marketing Director – Qutenza
grunenthal · Morristown
Job description
About the role
The Senior Marketing Director, Qutenza will own the brand strategy and execution for Qutenza, the only FDA‑approved topical treatment for painful diabetic peripheral neuropathy of the feet. You will ensure consistent brand messaging across all touchpoints, drive awareness, adoption, and loyalty, and collaborate closely with cross‑functional teams.
Key responsibilities
- Develop and implement a comprehensive brand strategy that strengthens equity and awareness.
- Define Qutenza’s unique value proposition and ensure consistent messaging across digital, print, and social channels.
- Lead ideation, planning, and execution of patient and HCP marketing campaigns.
- Oversee creative development and collaborate with media partners, agencies, and vendors.
- Partner with Sales Training to equip field teams with effective marketing resources.
- Work with Commercial Excellence to design and oversee primary market research, translating insights into strategy.
- Manage the brand marketing budget, monitor financial performance, and optimize resource allocation.
- Develop and maintain a marketing dashboard to track KPIs and provide actionable recommendations.
Required profile
- Proven senior‑level experience leading brand strategy and marketing execution in the pharmaceutical or healthcare sector.
- Strong track record of cross‑functional collaboration with sales, medical affairs, and access teams.
- Demonstrated ability to manage large budgets and drive measurable business results.
- Excellent communication skills to articulate value propositions to both patients and healthcare professionals.
Required skills
What we offer
- Base salary range $195,000 – $250,000 per year.
- Long‑Term Incentive Plan equal to 25% of base salary.
- Annual performance bonus target of 25% of base salary.
- Comprehensive benefits package and opportunities for professional growth.
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Published 1 month ago
Expires 2 weeks from now
9 views · 0 interested
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grunenthal
Morristown