Sales Development Intern – B2B Demand Generation

About the role

Join Bosch Mobility Platform & Solutions, a global startup within the Bosch Group, as a Sales Development Intern on the North American commercial team. You will work on real B2B projects, supporting demand‑generation and sales initiatives for logistics, fleet and supply‑chain customers.

Key responsibilities

• Create and publish demand‑generation content for email, web, social and events, ensuring brand consistency.
• Assist in planning and launching B2B marketing campaigns aligned with the global go‑to‑market strategy.
• Enrich CRM data, build lead profiles, segment prospects and manage top‑of‑funnel to mid‑funnel pipeline throughput.
• Conduct market research to identify target industries, ideal customer profiles and vertical opportunities.
• Support logistics and coordination for trade shows, conventions and sales activations.
• Maintain brand voice and messaging across all communications.
• Collaborate with product, marketing and commercial teams across regions to drive revenue.

Required profile

• Currently enrolled in a Bachelor’s or Master’s program in Business, Logistics, Supply Chain or Marketing.
• Highly motivated team player who can work independently and take ownership of tasks.
• Excellent verbal and written communication skills.
• Strong time‑management, multitasking and attention‑to‑detail.
• Ability to work on‑site multiple days per week in Farmington Hills, MI.

Required skills

• Proficiency with CRM tools (e.g., Salesforce).
• Experience creating content for digital channels (email, web, social).
• Basic knowledge of market research and data analysis.