Marketing Designer – Full‑Funnel Creative

About the role

The New York Times is looking for a Marketing Designer to shape and execute full‑funnel creative strategies for its News product and All Access subscription bundle. Reporting to the Creative Director, Design, Marketing, you will collaborate with writers, designers, audio/video teams, and cross‑functional partners to produce compelling campaigns that drive acquisition, engagement, and retention.

Key responsibilities

• Conceptualize and execute visually compelling campaigns that support awareness, consideration, conversion, and retention goals.
• Design and adapt creative assets across paid, owned, and earned channels, including digital, social, email, in‑app placements, app stores, and out‑of‑home.
• Translate product experiences and feature benefits into clear marketing assets that deepen user engagement.
• Support the adaptation and extension of major brand campaigns, working with internal creative leaders and agency partners.
• Develop and maintain scalable visual systems, templates, and asset libraries.

Required profile

• Passionate about high‑quality design and collaborative creative processes.
• Thrives at the intersection of brand storytelling and performance‑driven marketing.
• Eager to contribute directly to growth initiatives and learn from senior creative leaders.
• Comfortable working in a hybrid environment, attending the New York office three days per week.

Required skills

What we offer

• Opportunity to shape the visual voice of a world‑renowned news organization.
• Collaborative, cross‑functional team environment.
• Hybrid work model with a vibrant New York City office.