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Manager, Performance Marketing

Netflix · Los Angeles

Senior 🇬🇧 English
CTV

Job description

About the role

Netflix is looking for a senior Performance Marketing Manager to lead programmatic acquisition efforts across global markets. The role combines data‑driven optimization, creative partnership, and cross‑functional collaboration to drive membership growth.

Key responsibilities

  • Own, execute and continuously optimize programmatic campaigns on CTV, display, video and audio platforms.
  • Deliver measurable business impact—revenue, growth and ROAS—aligned with Netflix membership targets.
  • Manage end‑to‑end project timelines, deliverables and stakeholder communications.
  • Partner with Brand, Product Marketing, Consumer Insights and Country Marketers to ensure compliant, high‑quality creative.
  • Develop and run test‑and‑learn agendas to explore new programmatic channels, ad formats and scaling opportunities.
  • Translate campaign results into concise, visual executive briefs.
  • Collaborate with Finance, Data Science and Engineering on measurement solutions.
  • Streamline ad operations, including platform setup, creative upload, QA and launch.
  • Maintain and expand relationships with user‑acquisition partners.

Required profile

  • 7+ years of experience designing and scaling customer‑acquisition strategies in entertainment, subscription‑based or digital‑native businesses.
  • Proven track record of managing KPIs and delivering ROAS improvements.
  • Strong analytical mindset with ability to evaluate performance metrics.
  • Excellent stakeholder management and cross‑functional collaboration skills.

Required skills

  • Programmatic advertising
  • Campaign optimization
  • Data analysis and ROAS optimization
  • Experience with CTV, display, online video and audio media

What we offer

  • Opportunity to shape global growth for a leading streaming brand.
  • Collaborative, innovative environment with cutting‑edge technology.
  • Access to Netflix’s extensive creative and data resources.

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Published 2 months ago

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Netflix

Los Angeles