Manager, Key Accounts – Orange County

About the role

We are looking for a Manager, Key Accounts to drive volume, share and profit growth across multi‑unit accounts in Orange County. The role reports to the Division Manager and works closely with Trade Development, field sales and retailers to execute brand strategies.

Key responsibilities

• Maintain key accounts by communicating marketing plans, developing relationships with key influencers, presenting new products, executing promotional events and conducting business reviews.
• Lead development of annual plans for key accounts, defining brand and consumer strategies and ensuring business goals are met.
• Employ strategies that strengthen the company’s position as the wholesaler of choice.
• Educate account staff on priority brands through training seminars and business insights.
• Manage and evaluate promotional spending, implementing corrective actions as needed.
• Assist in creating account‑specific presentations and set goals for volume, profit, distribution and merchandising.
• Participate in strategy briefing sessions, provide feedback on program execution and generate problem‑solving ideas.
• Drive volume and profit growth of multi‑unit accounts.
• Obtain and communicate updated market competitive information.
• Review and maintain accurate records of company pricing and product programming.
• Review competitive pricing and product programming schedules.
• Manage supplier surveys, including planning routes, conducting surveys, recapping results and coordinating follow‑ups.
• Establish and present merchandising objectives, define POS needs and produce POS materials using BBG Digital Capabilities.
• Ensure maximum brand visibility within accounts by using effective point‑of‑sale materials.
• Assist the event‑marketing manager in organizing and executing events and brand promotions.

Required profile

• Current associate within the company, applying through the internal Career Portal.

Required skills