GTM Enablement Manager

About the role

The GTM Enablement Manager equips every sales rep – SDRs, Account Executives, and Customer Success – to ramp faster, sell sharper, and stay consistent. This foundational, build‑from‑scratch role works side‑by‑side with Sales, SDR, Account Management, and Product Marketing every day.

Key responsibilities

• Build and run onboarding and ramp programs that accelerate new SDR and AE productivity, tracking metrics such as time‑to‑first‑deal.
• Create and maintain a sales content engine—including battle cards, call scripts, objection handling guides, demo guides, one‑pagers, and competitive intel.
• Partner with GTM leadership on hands‑on coaching, call reviews, messaging, and skill development.
• Translate PACP/NASSCO standards, CCTV inspection workflows, and SewerAI products into sellable language.
• Own launch readiness for new product releases, ensuring Sales can position and sell them effectively.
• Manage the enablement tech stack (Salesforce, call‑intelligence tools, content management, LMS) and reporting on effectiveness.
• Tie enablement activities to key metrics—win rate, mid‑funnel conversion, ramp time, and product adoption—and iterate accordingly.

Required profile

• 3+ years in sales enablement, sales training, revenue operations, or a quota‑carrying sales role.
• Proven track record building enablement or onboarding programs from the ground up.
• Strong instincts for rep effectiveness, with direct sales or coaching experience.
• Fluency with modern sales tech such as Salesforce, Gong or Sybill, and outreach tools.
• Clear, direct communicator able to write battle cards and run live coaching sessions.
• Comfortable in a fast‑moving startup with limited existing structure.
• Experience enabling technical B2B SaaS sales, preferably with multi‑stakeholder cycles.
• Familiarity with public‑sector, municipal, utility, or AEC buying cycles is a plus.
• Bachelor’s degree or equivalent experience.

Required skills

• Salesforce (or comparable CRM)
• Gong or Sybill (call‑intelligence platforms)
• Outreach
• ZoomInfo

What we offer

• Base salary $135,000 per year
• On‑target earnings (OTE) up to $150,000
• Medical, dental, vision, basic life insurance, 401(k) and other benefits
• Unlimited PTO
• Tools and resources to support success
• Competitive compensation with high‑growth potential