Growth Manager

About the role

Healthy Gut is seeking a Growth Manager to own customer acquisition for its premium dietary supplement brand. You will lead performance marketing across Meta, Google and other paid channels, driving DTC growth while also supporting the Healthcare Practitioner and B2B engines.

Key responsibilities

• Manage content that drives customer acquisition.
• Oversee media buying and spend across Meta, Google, podcasts, AppLovin, streaming video, newsletters and other channels.
• Drive key acquisition initiatives across all channels.
• Maintain accountability for efficient acquisition, creative‑testing velocity and profitability guardrails.
• Expand channel mix while ensuring strong measurement discipline.

Required profile

• Proven experience in digital media buying.
• Strong track record in creative campaign direction.
• Demonstrated success managing acquisition‑focused content.
• Experience handling spend across multiple digital platforms.
• Performance‑marketing background with a focus on efficiency and profitability.

Required skills

• Digital media buying
• Meta advertising (Meta Ads)
• Google advertising (Google Ads)
• AppLovin advertising
• Creative testing and optimization

What we offer

• $7,000‑$8,000 per month base salary plus incentives.
• Full‑time, fully remote role with required daily overlap with Colorado MT.
• 20 days PTO plus public holidays.
• Opportunity to join the leadership team and shape the growth engine.