General Manager, Auto Retail Hub (Costa Mesa)

About the role

Ever is an AI-native auto retail platform focused on electric vehicles, and the General Manager is the senior operational leader at its Costa Mesa hub. The GM owns the full customer-facing deal lifecycle, from first contact through funding and title, and is accountable for the performance, culture and daily execution of four verticals: Sales, BDC, Finance & Insurance and Business Office / Title & Registration. The role reports to the VP of Operations and requires a full-time, on-site presence in Costa Mesa.

Key responsibilities

• Sales leadership: own retail deal volume targets, hold the Sales Manager and consultants accountable to closing ratios, front-end margin per unit and customer experience scores, drive the process from lead to delivery, review deals for margin integrity and coach on unit economics and objection handling.
• BDC and lead operations: oversee inbound and outbound pipeline, hold the BDC Manager accountable to contact, appointment set and show rates, ensure CRM data integrity and alignment with pricing and inventory.
• Finance & Insurance: own back-end gross profit per unit targets, ensure lender and state compliance, monitor funding time, deal kickbacks and stipulation clearance rates, and escalate F&I capacity constraints early.
• Business Office / Title & Registration: meet title and registration SLAs, own the Finance-to-Business-Office handoff, resolve title issues and lien payoffs, and stay current on state title requirements.
• Run weekly reviews with team leads, turn company targets into vertical goals, implement SOPs and process improvements, and own the hub's gross profit contribution.

Required profile

• 5-8 years of senior leadership managing multiple functional verticals in a high-volume, consumer-facing operation.
• Demonstrated ownership of both Sales and F&I performance, with fluency in front-end and back-end margin mechanics.
• Proven track record leading a BDC or inside sales function with accountability to lead conversion and pipeline metrics.
• Experience in automotive retail or direct-to-consumer vehicle operations; familiarity with the DTC operating model is strongly preferred.
• Working knowledge of or interest in the EV market.

Required skills

• Hands-on experience with CDK, Reynolds & Reynolds or a comparable dealership management system.
• Experience managing business office and title functions, including multi-state or complex regulatory environments.
• Track record of hiring, developing and managing teams to documented standards.

What we offer

• Base salary of $130,000-$155,000 depending on experience, plus a 15%-25% annual performance bonus.
• Total target compensation of $156,000-$201,500+.
• Medical, dental and vision coverage, 401(k), stock options, and PTO and sick time.