Digital Assets Strategy VP

About the role

Barclays is looking for a Digital Assets Strategy Vice President in New York to join its Strategy team and help shape the enterprise-wide approach to digital assets. The team coordinates priorities across businesses, technology and control functions and turns market insights and commercial opportunities into strategic recommendations backed by quantifiable business cases, working with senior leaders and cross-functional teams.

Key responsibilities

• Develop and challenge Group and business unit strategies, delivering measurable impact through high-priority strategic projects with exposure to senior management.
• Partner with senior stakeholders to solve complex business problems and inform key decisions, and shape enterprise-wide strategy across business units.
• Structure ambiguous problems and deliver analytical insight, including financial modelling and market analysis.
• Monitor market trends and competitor activity to identify risks and opportunities.
• Communicate clearly and influence stakeholders through structured, compelling messaging.
• Manage and mitigate risks, support the control and governance agenda and advise functional and cross-functional leadership teams.
• Contribute to team development and continuous improvement, including coaching junior colleagues where appropriate.

Required profile

• Experience in both digital assets and financial services, with a good understanding of market developments, use cases, business models and implementation constraints.
• Ability to translate strategic recommendations into practical roadmaps with clear ownership, milestones and measurable outcomes.
• Demonstrated ability to work independently, challenge established thinking and build alignment across senior stakeholders and cross-functional teams.
• Understanding of the regulatory, legal, risk and control considerations for digital asset products in a global financial institution.

Required skills

• Analytical financial capabilities: sizing markets, evaluating commercial opportunities, building business cases and assessing investment economics.
• Strong written and verbal communication skills.
• Highly valued: corporate strategy, management consulting, banking or FinTech experience; entrepreneurial mindset; learning agility; executive presence and influencing skills.
• May be assessed on risk and controls, change and transformation, business acumen, strategic thinking, digital and technology skills.

The role is permanent, based in Manhattan, with a salary of $150,000 to $210,000 (base salary only). Hybrid working is possible, and flexible working arrangements can be discussed with the hiring manager. Candidates must have the legal right to work in the US.