Data Scientist – Growth Analytics (Performance Marketing)

About the role

Spotify is seeking a Data Scientist to join its Business Analytics team. You will shape the company’s performance marketing and growth strategy by building models, designing experiments, and measuring the impact of marketing investments.

Key responsibilities

• Develop data‑driven strategies to grow Spotify users and subscribers, focusing on performance marketing.
• Refine attribution practices and create robust methods to measure incremental marketing impact.
• Partner with third‑party advertising platforms and agencies to design and run experiments and lift studies.
• Contribute to annual and quarterly planning through impact forecasting, budget allocation, and scenario modelling.
• Build scalable data pipelines and dashboards to track marketing efficiency and global business performance.
• Collaborate with business partners to understand growth drivers and guide strategic marketing decisions.
• Present insights and recommendations to senior stakeholders.

Required profile

• 3+ years of experience synthesizing insights from data using Python, R, and SQL.
• Hands‑on experience supporting paid‑media strategy, including incrementality tests on platforms such as Meta, Google, and TikTok.
• Proven ability to build advanced models to optimise paid‑media campaigns.
• Strong collaboration skills with business partners and ability to present findings clearly.
• Intellectually curious, creative, and diligent.
• Background in Computer Science, Statistics, Engineering, or a related field.
• Comfortable working on a globally distributed team and occasional international travel.

Required skills

• Python
• R
• SQL