Associate Director, Commerce Media
Publicis Groupe Holdings B.V. · Chicago
Job description
About the role
Digitas, the Networked Experience Agency, is looking for an Associate Director, Commerce Media in Chicago. The role oversees a team of traders and all campaign management activities, ensuring retail and commerce best practices are followed and campaigns run according to strategic plans. It sits within the Precision team, which covers digital media activation including display, video, mobile and native formats.
Key responsibilities
- Oversee a team of traders and campaign management, including final QA before launch, and identify and implement process improvements
- Manage daily workflow of commerce campaigns, including plan development, activation, maintenance and post-buy recaps
- Work with media strategy teams to build shopper-focused campaign plans and deliver new solutions
- Educate internal teams on Amazon DSP offerings, campaign setup and optimization
- Own campaign execution on platforms such as Amazon, Roundel, Walmart+ and KPM for assigned accounts
- Build relationships with commerce media partners and develop quality control procedures
- Monitor and report campaign performance, take part in forecasting for senior management, and help spread the Commerce Mindset across the agency
Required profile
- Six to nine years of experience in display and video media buying
- At least three years of people management experience, overseeing three or more reports
- Extensive experience in a client service position
- Four-year college degree; willingness to travel as needed
Required skills
- Amazon DSP and other Amazon self-serve placements, and basic understanding of Amazon Search campaigns
- In-depth knowledge of media planning and programmatic buying
- Strong analytical thinking, communication, presentation and writing skills
- Plus: familiarity with generative AI tools such as ChatGPT, Google Gemini, DALL-E and Midjourney
What we offer
- Salary range of USD 106,780 to 153,405 per year, depending on skills and experience
- Medical, dental, vision and disability coverage, 401K and paid time off
- Parental and family care leave, tuition reimbursement and flexible time off
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Published 3 days ago
Expires 1 month from now
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Publicis Groupe Holdings B.V.
Chicago
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