Senior Account Manager - Fashion

About the role

PURPLE, a global lifestyle communications agency, is seeking a seasoned Senior Account Manager for its Fashion division. You will own a portfolio of fashion brands, partnering with the Account Director and VP to shape and deliver PR strategies that maximise brand exposure through product placement, profile features and launches.

Key responsibilities

• Own senior‑level media relationships and drive strategic appointments with top‑tier press.
• Develop and execute media relations plans, including outreach, messaging, event management and high‑level pitching.
• Lead competitive media research, create communications plans and present them to clients.
• Oversee event strategy, logistics and production for key client moments.
• Manage product‑related media requests, sample distribution and tracking.
• Mentor junior team members and support their professional growth.

Required profile

• 6+ years of senior fashion PR experience with a proven commercial track record.
• Established senior‑level press contacts and strong client‑leadership abilities.
• Demonstrated people‑management and mentorship experience.

Required skills

• Microsoft Word
• PowerPoint
• Excel