New Product Innovation (NPI) Market Development Manager

About the role

The NPI Market Development Manager in the Abrasive Systems Division will lead Voice of Market work to define and validate new growth spaces by uncovering unarticulated unmet customer needs. This role will strengthen ASD’s insight‑led NPI pipeline by translating market, customer, competitive, and technology signals into qualified opportunity areas.

Key responsibilities

• Lead global Voice of Market efforts through engagement with customers, channel partners, industry participants, and internal commercial teams.
• Define and prioritize market spaces using trend, customer, competitive, segmentation, sizing, growth, and AI‑supported analysis.
• Build a balanced opportunity pipeline, identifying 2–3 large NPI opportunities annually across established, adjacent, and emerging growth spaces.
• Develop and validate opportunity hypotheses, value propositions, target markets, and early business cases with product and technical partners.
• Communicate concise, fact‑based opportunity narratives that influence prioritization, resource decisions, and progression through key NPI gates.

Required profile

• Bachelor’s degree or higher (completed and verified prior to start).
• At least seven years of combined experience in marketing, business development, product management, market development, strategy, customer insights, sales, engineering, or related fields.
• Ability to influence across functions, partner with technical teams, simplify complex analysis, and communicate clear executive recommendations.
• Experience working effectively in a global matrix organization with curiosity, resilience, and comfort navigating ambiguity.

What we offer

• Competitive compensation range of $188,251 – $230,084 per year.
• Medical, dental, vision, health savings accounts, and flexible spending accounts.
• Disability benefits, life insurance, voluntary benefits, and paid absences.
• Retirement benefits and various employee well‑being programs.