Marketing Manager

About the role

Newfire Global Partners is seeking a Marketing Manager to act as the operational and creative backbone of its marketing team. The role blends strategic thinking with hands‑on execution, ensuring that all campaigns, content, and brand assets are delivered on time, on brand, and drive qualified prospects toward revenue‑generating conversations.

Key responsibilities

• Supervise daily creative and content output, reviewing AI‑generated assets for brand compliance.
• Partner with the Digital Marketing Manager to design demand‑generation campaigns that capture qualified leads and feed nurture programs.
• Drive the thought‑leadership pipeline by identifying timely industry topics, coordinating expert interviews, and overseeing high‑value content creation.
• Own social‑media strategy, developing platform‑specific plans that grow audience engagement and reinforce brand positioning.
• Facilitate cross‑team communication to keep marketing priorities aligned.
• Serve as the editorial checkpoint for tone, voice, accuracy, and audience relevance before final approval.
• Track content and campaign performance metrics, provide insights to the Sr. Director of Marketing, and recommend optimisations.

Required profile

• 4–6 years of B2B marketing experience, preferably in technology or healthcare.
• Commercial mindset with a proven ability to move prospects through the funnel.
• Experience supervising creative teams and managing AI‑assisted content workflows.
• Strong analytical skills for performance monitoring and insight generation.

Required skills