Key Accounts Manager

About the role

This full‑time position is responsible for managing communication and compliance for chain actions across regional and national chains. The role works closely with BBG sales teams, trade development, revenue management and suppliers to ensure pricing, timelines and forecasts are aligned.

Key responsibilities

• Maintain key accounts by communicating marketing plans, presenting new products and executing promotional events.
• Develop annual account plans that align brand and consumer strategies with business goals.
• Educate account staff on priority brands through training seminars and business insights.
• Manage and evaluate promotional spending, implementing corrective actions as needed.
• Prepare account‑specific presentations and set targets for volume, profit, distribution and merchandising.
• Gather and share competitive market information and pricing data.
• Coordinate supplier surveys, route planning and follow‑ups.
• Create and deploy point‑of‑sale materials using BBG digital capabilities.

Required profile

• Proven experience managing multi‑unit or key accounts in a sales environment.
• Strong ability to work cross‑functionally with internal teams and external suppliers.
• High sense of urgency and problem‑solving orientation.
• Excellent communication and relationship‑building skills.

Required skills

• Knowledge of pricing schedules and competitive product programming.
• Experience with promotional planning and execution.
• Familiarity with point‑of‑sale material creation and digital merchandising tools.