Key Account Manager – New Account Development

About the role

The Key Account Manager – New Account Development will drive volume, share and profit growth for multi‑unit on‑premise accounts in the greater Denver metro area. You will work closely with trade development, field sales, retailers and division managers to build and manage beverage programs across spirits, wine and beer.

Key responsibilities

• Maintain and grow key accounts by communicating marketing plans and presenting new products.
• Develop annual account plans that align brand and consumer strategies with business goals.
• Educate account staff through training seminars and provide category insights.
• Manage promotional spend, evaluate performance and implement corrective actions.
• Create account‑specific presentations and set targets for volume, profit, distribution and merchandising.
• Gather and share market competitive information and pricing data.
• Coordinate supplier surveys, route planning and follow‑up activities.
• Design and produce point‑of‑sale materials using BBG digital capabilities.

Required profile

• Proven experience managing multi‑unit restaurant or on‑premise accounts.
• Strong background in building beverage programs for spirits, wine and beer.
• Prior fine‑dining or high‑visibility restaurant experience is a plus.
• Ability to work collaboratively with trade development, sales and retail partners.

Required skills

• Knowledge of beverage category trends and pricing structures.
• Experience creating and executing promotional and merchandising plans.
• Ability to conduct supplier surveys and analyze results.
• Proficiency with digital tools for POS material creation.