Director of New Business & Regional Chains

About the role

The Director of New Business & Regional Chains will drive volume and profit growth across assigned channels while executing the long‑term strategic vision. This senior sales leader will oversee all aspects of the division’s sales function, from planning to market execution.

Key responsibilities

• Develop and implement strategic plans, mission analysis, and measurable initiatives for assigned channels.
• Maintain the sales division budget and collaborate with Trade Development on program design and evaluation.
• Build and nurture relationships with suppliers, buyers, and corporate partners for strategic accounts.
• Lead, coach, and develop direct reports, ensuring succession planning and professional development.
• Manage sales goal setting, provide feedback to Business Managers, and coach teams to achieve objectives.

Required profile

• Bachelor’s degree or equivalent experience.
• Minimum 7 years of sales management experience, preferably at FSM/DM level.
• Proven ability to translate strategy into market execution and measurable results.
• Strong analytical, reporting, and problem‑solving skills.
• Excellent verbal and written communication with diplomacy and discretion.

Required skills

• Advanced PC skills using MS Office.
• Proficiency with presentation software.