Product Marketing Manager – Open Finance & Developer Experience

About the role

Mastercard is looking for a high‑impact Product Marketing Manager to lead the go‑to‑market strategy for its Open Finance & Developer Experience portfolio. The role works closely with product, sales, and regional marketing teams to translate product strategy into clear value propositions and revenue‑driving programs across priority markets.

Key responsibilities

• Define and evolve portfolio‑level open finance messaging and value propositions based on customer needs, buyer personas, and market trends.
• Translate product capabilities into commercially meaningful use cases and solution narratives.
• Ensure consistency and differentiation across products and markets.
• Partner with product teams to shape roadmap inputs using market and customer insights.
• Develop use‑case playbooks and core GTM assets to drive adoption.
• Own end‑to‑end go‑to‑market execution for Tier 2/3 product launches, including positioning, naming, and rollout.
• Create advanced sales enablement assets that articulate value, use cases, and revenue pathways.
• Support regional sales and business development in pipeline generation, adoption, and revenue growth.
• Conduct competitive analysis, customer research, and trend monitoring to inform positioning and strategy.
• Leverage data to identify opportunities, refine messaging, and strengthen market differentiation.

Required profile

• Strong product marketing fundamentals.
• Deep understanding of payments and finance trends.
• Ability to engage diverse buying groups, from technical developers to business decision‑makers.
• Experience shaping go‑to‑market strategy and executing product launches.

Required skills