Vice President, Product Marketing – Clinical Solutions
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Job description
About the role
This senior leadership position owns the product marketing strategy for Elsevier Clinical Solutions, shaping positioning, messaging, and go‑to‑market plans for a portfolio that includes clinical decision support, nurse readiness, patient engagement and specialty solutions. Reporting to the CMO, the VP works across the Marketing and Clinical Solutions leadership teams to drive adoption, renewal and expansion in health systems worldwide.
Key responsibilities
- Develop and own positioning, messaging and launch processes for existing and new Clinical Solutions products.
- Gather deep market intelligence on care delivery models, competitive landscape and emerging AI‑driven workflows.
- Define value propositions for institutional buyers (health systems, IDNs) and clinical end‑users (physicians, nurses, care teams).
- Lead a team of product marketers, set field‑enablement standards and create sales enablement toolkits.
- Partner with BU leadership on roadmap input, launch readiness and commercial strategy.
- Measure and report marketing‑influenced metrics such as adoption, renewal, expansion and clinical engagement.
Required profile
- 12+ years of product marketing experience, including at least 3 years in a senior leadership role with direct reports.
- Deep familiarity with enterprise B2B buying cycles in healthcare, health IT or life sciences.
- Proven track record of launching products, displacing incumbents and creating compelling narratives for sales teams.
- Experience building and scaling a product‑marketing function, not just inheriting one.
Required skills
- Fluency with clinical decision support.
- Experience with EHR ecosystems.
- Knowledge of point‑of‑care tools.
- Understanding of AI’s impact on clinical workflows.
What we offer
- Competitive salary range ($156,700 – $349,000) with annual incentive bonus.
- Flexible working hours and remote‑friendly environment.
- Wellbeing initiatives, shared parental leave, study assistance and sabbaticals.
- Opportunities to shape a global growth organization in a leading health‑information company.
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Published 3 weeks ago
Expires 1 month from now
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