Sales Representative – Off‑Premise Spirits

About the role

Join a leading beer, wine and spirits distributor as a Sales Representative focused on off‑premise accounts in the North Denver metro area. You will be responsible for growing relationships with retailers, promoting supplier brands, and delivering exceptional customer service while driving sales performance.

Key responsibilities

• Plan and execute daily routes, visiting each account to identify sales opportunities and ensure compliance with national account standards.
• Deliver professional sales presentations, introduce new products, and manage well‑and‑back‑bar placements, drink lists, and promotions.
• Maintain product inventory levels, restock shelves where legally permissible, and conduct staff training on priority brands.
• Process credits, returns, and receivables, and handle customer issues, escalating to management when needed.
• Achieve distribution, volume, and activity goals for supplier brands, and ensure maximum brand visibility using point‑of‑sale materials.

Required profile

• Current associate with access to the internal Career Portal.
• Valid driver’s license and reliable vehicle for customer visits.
• Strong communication skills and a passion for exceeding customer expectations.

Required skills

• Proficiency in sales presentation techniques.
• Ability to manage inventory and perform basic merchandising.

What we offer

• Full‑time, permanent position within a fun, family‑based culture.
• Opportunities for professional growth in the beverage industry.
• Supportive team environment with clear performance targets.