Public Relations Manager

About the role

The Public Relations Manager will lead the creation and execution of high‑impact PR strategies for the Maison across North America. You will shape the brand narrative, drive visibility for cultural initiatives, and support commercial growth through integrated communications.

Key responsibilities

• Develop and implement national and regional press strategies to amplify brand visibility.
• Lead communications for flagship events such as boutique openings, Fondation Cartier projects, Venice Film Festival, and art exhibitions.
• Secure editorial coverage in top‑tier publications and tailor key messages for the North American audience.
• Maintain strong relationships with editors and journalists across business, arts, and lifestyle verticals.
• Conceptualize, pitch, and execute editorial projects and PR activations end‑to‑end.
• Collaborate with Product PR, Press Treatment, Regional, Boutique, Arts & Culture, and Corporate Affairs teams to ensure cohesive storytelling.

Required profile

• Bachelor’s degree preferred.
• 7+ years of public relations experience, either in‑house or agency.
• Proven track record managing high‑exposure assignments and press events.
• Excellent writing, editing, and speaking abilities with a talent for simplifying complex messages.
• Problem‑solver comfortable addressing sensitive topics.

Required skills

• Microsoft Office Suite
• DMR reporting tool
• Lefty media monitoring platform
• Muckrack journalist database