Media Planner (Hybrid, Full-time)
BarkleyOKRP · Kansas City
Job description
About the role
This full-time hybrid position at BarkleyOKRP supports the development of paid-media recommendations for MissionOne Media Planning clients. You will collaborate with internal teams and gain direct exposure to client interactions while creating and updating media flowcharts and translating complex data into clear insights.
Key responsibilities
- Develop tactical media recommendations and channel selections aligned with client objectives.
- Build and maintain relationships with client-experience, activation, data & analytics, CRM, strategy, and finance teams.
- Generate audience insights using syndicated tools such as MRI‑Simmons, Resonate, and YouGov Profiles.
- Produce competitive intelligence reports on category investment trends.
- Collaborate with Barkley partners to evaluate audience, geographic, and vendor data for optimal media plans.
- Manage client media budgets, create and update media flowcharts, secure approvals, and authorize purchases.
Required profile
- Curiosity and skepticism – enjoys digging into the “why” behind data.
- Strategic, creative problem-solving with strong analytical abilities.
- Initiative and accountability – a self-starter who owns tasks and drives solutions.
- Excellent communication and storytelling to convey complex information clearly.
- Adaptability to evolving media landscapes and ambiguous situations.
- Commitment to self-development and continuous learning.
Required skills
- Experience with audience research platforms: MRI‑Simmons, Resonate, YouGov Profiles.
- Proficiency in competitive intelligence tools for market analysis.
- Ability to create and manage media flowcharts and budget tracking.
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Published 3 weeks ago
Expires 1 month from now
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BarkleyOKRP
Kansas City
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