Marketing Web Developer

About the role

Niural, an AI-native platform that unifies payroll, compliance, HR and financial operations, is looking for a hands-on Marketing Web Developer to own the development and ongoing optimization of its marketing website. The role sits within Marketing and works independently to turn creative concepts and design files into polished, responsive web experiences, from landing pages and product pages to campaign microsites. It is not a traditional software engineering role: you work directly with Marketing on priorities and design, and collaborate with Engineering only when CMS limitations, integrations or deeper technical issues arise.

Key responsibilities

• Build and maintain landing pages, product pages, campaign pages and other website experiences from design concepts through launch.
• Translate Figma designs, HTML files and creative direction into responsive, pixel-accurate pages.
• Create, edit and publish pages in the CMS (PayLoad), manage reusable components and templates, and troubleshoot routine CMS issues.
• Make sure forms sync with marketing and CRM systems, conversion events are tagged and tracking tools are configured for attribution and lead capture.
• Work with Marketing on campaign launches, messaging updates and conversion-focused experiences.
• Improve page speed, responsiveness, accessibility, usability and site performance.
• Support demand generation, paid media, SEO and other marketing programs, and keep pages aligned with brand guidelines and design systems.
• Troubleshoot front-end and CMS issues independently, escalating to Engineering when needed.

Required profile

• 3+ years of experience in web development, website production or a similar role supporting marketing or growth teams.
• Ability to work independently to build, launch and maintain marketing websites without routine Engineering involvement.
• Strong problem-solving, project management and communication skills, able to handle multiple requests and deadlines.

Required skills

• HTML and CSS, with working knowledge of JavaScript.
• Hands-on experience building and maintaining websites through a CMS or visual website development platform.
• Responsive design, browser compatibility, performance, accessibility and SEO fundamentals.
• Familiarity with website analytics, conversion tracking, forms and marketing integrations.
• Bonus: PayLoad or similar CMS, front-end frameworks, Git, APIs, webhooks, Google Tag Manager, Google Analytics, technical SEO, and AI-assisted development tools.

What we offer

• Competitive salary package.
• Continuous learning, career advancement, mentorship and coaching.
• Collaborative work environment.
• Snacks and lunch provided.
• MacBook Pro and high-performance monitor provided.
• Fast-track admissions to US university Masters in CS programs for top performers.
• L1 visa sponsorship and Green Card sponsorship for high performers.