Leasing Professional – Lake Pointe

About the role

The Leasing Professional will coordinate marketing, leasing, and renewal strategies for the Lake Pointe community, aiming to meet occupancy, revenue, and resident retention targets. This role involves direct interaction with prospective and current residents throughout the leasing lifecycle.

Key responsibilities

• Perform all sales and leasing activities to achieve occupancy and revenue goals, including greeting prospects, qualifying leads, conducting tours, and processing applications.
• Inspect apartments before move‑in, ensure readiness, and coordinate any needed maintenance.
• Monitor market and competitor conditions, develop short‑ and long‑term marketing plans, and apply community policies on concessions and specials.
• Design and execute marketing initiatives such as resident referral programs, employer outreach, and internet marketing using platforms like Craigslist and Facebook.
• Utilize on‑site property management software (OneSite, Yardi) to track availability, record traffic, manage prospect data, and capture demographic information.

Required profile

Required skills

• OneSite property management software
• Yardi property management software
• Craigslist internet marketing
• Facebook internet marketing