Category Manager – K-Beauty

About the role

Join TikTok Shop’s fast‑growing commerce team in the United States as a Category Manager focused on K‑Beauty. You will help scale a portfolio of enterprise merchants, driving revenue growth while shaping the future of content‑driven shopping on the platform.

Key responsibilities

• Acquire and incubate new K‑Beauty merchants to expand the category.
• Design collaborative models that align with merchants’ short‑term and long‑term plans and allocate platform resources efficiently.
• Partner with cross‑functional teams to solve growth challenges.
• Provide consultative support covering content strategy, operations, creator/affiliate partnerships, merchandising, and logistics.
• Keep active sellers informed about TikTok Shop product updates and promotional opportunities.

Required profile

• Proven experience in e‑commerce business development.
• Track record of meeting or exceeding sales, GMV, or other commercial targets.
• Strong interpersonal and negotiation abilities.
• Team‑player mindset, quick learner, and adaptable to change.
• Familiarity with TikTok or other content platforms and content‑based e‑commerce is a plus.
• Existing relationships with brands and distributors are advantageous.

Required skills