Key Accounts Manager - On-Premise

About the role

The Key Accounts Manager – On‑Premise will drive volume, share and profit growth across multi‑unit accounts. You will manage relationships with buyers, coordinate with trade development, field sales and division managers, and ensure brand visibility and promotional success.

Key responsibilities

• Maintain key accounts by communicating marketing plans, presenting new products and executing promotional events.
• Develop annual account plans that align brand and consumer strategies and meet volume, profit, distribution and merchandising goals.
• Educate account staff on priority brands through training seminars and business insights.
• Manage and evaluate promotional spend, adjusting tactics to improve performance.
• Prepare account‑specific presentations and set merchandising objectives, including POS creation.
• Gather and share competitive market information and monitor pricing schedules.
• Conduct supplier surveys, plan routes, follow‑up and coordinate with sales representatives as needed.
• Support event‑marketing initiatives by organizing and executing brand promotions.

Required profile

• Current associate of the company (internal applicants only).
• Proven experience in on‑premise sales, preferably managing multi‑unit accounts.
• Strong relationship‑building skills with buyers and key influencers.
• Ability to develop strategic account plans and drive business results.

Required skills