Growth Marketing Manager

About the role

Campus is building a marketing function that helps students discover, choose, and enroll. The Growth Marketing Manager sits at the intersection of organic search and paid digital, owning SEO/AEO strategy while supporting paid campaigns on Meta and Google.

Key responsibilities

• Manage and optimize paid campaigns on Meta and Google Ads, inheriting existing programs and contributing to conversion rate goals.
• Own the organic search strategy: conduct keyword research, plan content, prioritize technical SEO, and execute on‑page optimization.
• Create and edit content such as blog posts, landing pages, and program pages, coordinating contributions from faculty, staff, and students.
• Build and maintain SEO/AEO reporting in SEMrush, translate data into business decisions, and work with product and engineering on technical SEO improvements.
• Drive link‑building initiatives through outreach and authentic content placement.

Required profile

• 3+ years of SEO experience in a fast‑paced environment, including at least one year in a strategic capacity.
• Hands‑on experience managing Meta Ads and Google Ads campaigns.
• Strong working knowledge of GA4 and Google Search Console.
• Experience with SEMrush or a comparable SEO platform.

Required skills

• Meta Ads
• Google Ads
• GA4
• Google Search Console
• SEMrush

What we offer

• Base salary $120,000‑$125,000 plus equity grant.
• Medical, dental, vision insurance and 401(k) match.
• Fertility benefits via Carrot and flexible time off.
• Hybrid work schedule (remote Mon & Fri, in‑office Tue‑Thu) with in‑office lunches and dog‑friendly office.
• Social events, happy hours, and opportunities to make a direct impact on the company’s vision.