Content Writer – Middle & East Tennessee

About the role

We are looking for a skilled Content Writer to create structured, research‑driven landing pages and neighborhood guides for cities in Middle and East Tennessee. The writer will help expand our flagship brand by delivering SEO‑aligned, high‑quality “living in” and “moving to” content, with future opportunities to produce travel‑focused pieces.

Key responsibilities

• Develop detailed outlines before drafting each article.
• Write comprehensive city landing pages optimized for “Living In” and “Moving To” keywords.
• Produce “Best Neighborhoods” overview articles and deep‑dive neighborhood profiles.
• Create evergreen “must‑do” bucket‑list content for each city.
• Conduct traditional and AI‑assisted research, cross‑referencing local publications and reputable sources.
• Fact‑check all data, ensuring accuracy and neutrality.
• Incorporate SEO best practices and align content with search intent.
• Participate in strategy discussions and conduct short interviews for local quotes when needed.

Required profile

• Resident of Middle or East Tennessee with strong local knowledge.
• Proven experience in structured, outline‑driven writing for destination, travel, relocation, or lifestyle topics.
• Ability to produce content that requires minimal editorial revision.
• Understanding of real‑estate neutrality requirements and avoidance of “steering” language.

Required skills

• SEO strategy and search‑intent expertise.
• Advanced research and fact‑checking methodology.
• Familiarity with AI‑assisted research tools.
• Ability to differentiate evergreen attractions from short‑term trends.