Senior Product Marketing Manager (AI & Biotech)
PathAI · United States
Descripcion del puesto
About the Role
Join a mission-driven team at the forefront of AI-powered pathology. As a Senior Product Marketing Manager, you will play a pivotal role in transforming traditional pathology into powerful technological solutions, accelerating drug development and improving diagnostic precision for patients worldwide.
Main Responsibilities
- Define and execute the marketing strategy for algorithmic products, serving as a strategic partner to Business Development and Product Management teams.
- Lead high-impact product launches within the biopharma sector, managing positioning, messaging, and comprehensive go-to-market plans.
- Oversee multi-channel external campaign calendars, including web, social media, PR, sales enablement, and industry events.
- Create high-quality marketing assets, including content creation, creative direction, digital deliverables, and sales support materials.
- Manage industry conference presence, from planning and coordination to asset deployment and post-event follow-up.
- Contribute to channel strategy, investment decisions, and performance measurement in alignment with annual goals and budgets.
Candidate Profile
- 2 to 5+ years of proven experience in Product Marketing specifically within the healthcare or life sciences sector.
- Demonstrated ability to create engaging, high-level content for diverse professional customer segments.
- Strong background in Pharmaceuticals, Biotechnology, or Medical Devices.
- Experience working in high-growth environments (Series A-C startups).
- Exceptional writing skills combined with a keen eye for design and visual storytelling.
Required Skills
- Strategic Product Positioning & Messaging
- Biopharma & Life Sciences Market Expertise
- Cross-functional Leadership & Collaboration
- Multi-channel Campaign Management
- Content Strategy & Creative Direction
- Data-driven Performance Measurement
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PathAI
United States
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