Remote Cold Caller - Home Care

About the role

Global Pacific Support is looking for an experienced, empathetic and results-driven Cold Caller to support private-pay home care client acquisition in Maryland. The role is remote and focuses on Howard, Montgomery and Baltimore counties. You will speak with adult children, family caregivers, seniors and healthcare professionals and turn conversations into opportunities for home care services.

Key responsibilities

• Conduct professional B2C cold calls to prospective clients and families.
• Identify potential home care needs and qualify prospects based on their situation, timeline and care requirements.
• Educate prospects about services such as home care, CNA support, medication assistance, companionship and nursing-related care coordination.
• Use a consultative selling approach, build rapport and establish trust during initial conversations.
• Maintain accurate call notes, prospect information, follow-ups and lead status.
• Follow up consistently with qualified prospects and help move opportunities through the sales process.
• Support relationship-building with physicians, clinics, discharge planners and other healthcare providers who may refer clients.

Required profile

• Proven experience in B2C cold calling, appointment setting, lead generation or consultative sales.
• Healthcare, home care, senior care, medical services, insurance or a related industry background is strongly preferred.
• Experience communicating with seniors, adult children, family caregivers or people making care decisions for loved ones.
• Familiarity with U.S. demographics, consumer behavior and private-pay healthcare markets, and understanding of affluent U.S. communities.
• Healthcare referral or provider relationship experience is a strong advantage.

Required skills

• Excellent verbal communication and active listening.
• Strong consultative selling and objection-handling skills.
• Ability to explain healthcare or home care services clearly to people unfamiliar with their options.
• Highly organized, self-motivated and persistent, comfortable working toward measurable calling and lead-generation goals.

To apply, candidates send an updated resume and a 2-4 minute introduction video covering their cold-calling and sales experience, their experience with care decision-makers and their knowledge of the U.S. healthcare/home care market, using the subject line "Cold Caller - Home Care - Name".