Lifecycle Marketing Manager

About the role

Teal Health is seeking a Lifecycle Marketing Manager to design, build, and optimize personalized patient journeys that move women from initial interest to completed cervical cancer screening and ongoing preventive care.

Key responsibilities

• Own lifecycle strategy and execution across direct‑to‑consumer and B2B patient funnels, from outreach to repeat screening.
• Build, test, and continuously improve journeys that boost conversion, appointment attendance, kit return, abnormal follow‑up adherence, and repeat engagement.
• Develop highly segmented, data‑driven programs across email, SMS, and other channels.
• Collaborate closely with marketing, product, medical operations, customer support, commercial, and data teams to remove friction at every touchpoint.

Required profile

• Strategic thinker who can also execute and optimize marketing programs.
• Experience working in cross‑functional, fast‑moving environments.
• Passion for improving women’s health outcomes through data‑driven engagement.

Required skills

What we offer

• Hybrid work model (San Francisco office and remote).
• Full‑time position within a mission‑driven health tech company.
• Opportunity to shape a patient‑centric engagement engine that can save lives.