Bilingual Marketing Manager – International Mobile Top‑Up
IDT Corporation · Uruguay
Job description
About the role
We are looking for a bilingual (English/Spanish) Marketing Manager to lead the International Mobile Top‑Up portfolio. The role focuses on driving revenue, acquiring new customers and retaining existing users across the USA and global markets.
Key responsibilities
- Manage and measure CRM campaigns, including SMS, email and in‑app push notifications.
- Design and execute digital marketing programs to acquire new customers (e.g., Refer‑a‑Friend, social media, community events).
- Develop and oversee creative assets in collaboration with designers or agencies.
- Analyse performance data, generate insights and propose actions to grow the business.
- Partner with product and sales teams to launch and promote new or enhanced offerings such as e‑gifts and calling plans.
- Conduct customer surveys to understand behavior, preferences and competitive landscape.
- Manage marketing budget and track spend.
- Prepare presentations reporting campaign results and business analysis.
Required profile
- 5+ years of marketing experience in mobile top‑up, money‑transfer or related financial services.
- Proven B2C digital marketing background.
- Marketing degree or equivalent qualification.
- Fluent in English and Spanish.
- High energy, results‑oriented and able to meet tight deadlines.
Required skills
- CRM platforms
- Digital marketing tools
- Email and SMS marketing
- In‑app push notification management
- Data analysis
What we offer
- Remote work opportunity.
- Stable B2B employment with long‑term growth perspective.
- Competitive salary with annual performance review.
- Modern hardware and tools.
- Continuous learning and career development.
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Published 5 hours ago
Expires 1 month from now
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IDT Corporation
Uruguay
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