Content & Digital Marketing Coordinator

About the role

We are looking for a creative and detail‑oriented Content & Digital Marketing Coordinator to join our growing Boston law firm’s Marketing & Growth team. The role will support firm‑wide branding, communications and business‑development initiatives across digital channels, working in a hybrid environment with two remote days per week.

Key responsibilities

• Update and optimize the firm’s WordPress site using Gutenberg block editing, ensuring content is accurate, engaging and SEO‑friendly.
• Maintain the social media content calendar, create graphics and visuals with Canva, and schedule posts that highlight attorney achievements, firm news and client successes.
• Assist in the creation, editing and proofreading of articles, website copy, email campaigns and marketing collateral.
• Support SEO, Google Ads and GEO optimization efforts, and analyze performance data with Google Analytics.
• Coordinate production of brochures, advertisements, event materials and award submissions.
• Pull and summarize marketing analytics to inform strategy and improve campaign results.

Required profile

• Bachelor’s degree in Marketing, Communications, Business or a related field.
• 3+ years of experience in marketing, digital marketing or communications, preferably in a professional‑services environment.
• Strong proofreading, writing and editing abilities with a keen eye for brand consistency.
• Ability to manage multiple priorities independently and work collaboratively.

Required skills

• WordPress/Gutenberg CMS
• Google Analytics
• Canva
• Microsoft Office Suite
• Mailchimp or Constant Contact
• Google Ads (preferred)
• SEO and GEO optimization (preferred)

What we offer

• Competitive salary range $65 K–$80 K with bonus eligibility.
• Hybrid work model (2 remote days per week).
• Collaborative culture that values innovation, creativity and teamwork.
• Opportunity to contribute to high‑impact marketing initiatives following a major rebrand.